The First woman in italian fashion design
Donna Simonetta
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The Fondazione Pitti Discovery will dedicate an exhibition to Simonetta, Donna Simonetta colonna di cesarò, a charismatic and eccentric personality in post-World War ii high fashion. She was an icon of style who made fashion: with her distinctive glamour
Donna Simonetta, made a fundamental contribution to the launch and growth of italian couture on the world scene. From the late 1940s to the early seventies, from the Rome atelier in the family’s palazzo on via Gregoriana to the Haute Boutique on Rue François 1er, in Paris, the innovative lines of her daring fashion-creations that emphasized the performing nature of clothes left profound marks on the tastes of the closed circle of aristocrats and celebrities as well as on the lifestyles of consumers around the world.
Vogue America defined her as, “the best businesswoman in the italian couture,” the new incarnation of the Renaissance Spirit.
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The First woman in italian fashion design