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Welcome to the Pitti Fair the 67th Edition of Pitti Immagine Uomo
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Pitti Immagine Uomo is the trade of men’s fashion - clothing, accessories, objects - that every year opens the European and international calendar of trade fairs in the textiles and clothing sector. Now in its 67th season, it provides a world-wide focus among the trade fairs, representing the dynamic reality of contemporary men’s fashion. The event presents a cross-section of the market, from the classic to the informal, to the avant-garde, culminating in high-end collections offering both strong images and product content.
At the last winter edition, the trade fair, which has shown an uninterrupted growth curve for the last six years, was visited by more than 26,000 operators (17,000 Italian and 9,000 from abroad).
The trade fair’s major foreign reference markets are Germany, Japan, Great Britain, Spain, the Netherlands, France, Greece, and the United States. Of particular note is the great number of buyers from Far-East Asia (Korea, Hong Kong, and Taiwan), from Eastern Europe (Russia, Poland, the Czech Republic, and Hungary), from the Scandinavian countries (Denmark, Sweden, and Norway), and an already conspicuous
advance guard of Chinese buyers. And, finally attendance from Australia, the Mid-East, and South America.
These figures explain the constant increase in participation applications from new brands and companies which, once again this season, have reached the 300 mark, with the informal sector in the lead and a significant percentage of firms heralding from northern Europe.
Pitti Immagine Uomo explores the styles and trends in contemporary men’s fashion in 10 sections, divided into three broad categories: Classic (Pitti Uomo, Futuro Maschile, Uppercasual, Affinità Elettive), Informal (Sport & Sport, Ynformal, Urban Panorama), and the Avant-garde (L’Altro Uomo, Fashion/Design).
PITTI IMMAGINE UOMO N. 67
12-15 January 2005
Florence, Fortezza da Basso
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http://www.pittimmagine.com/